links for 2007-06-15

• Seth's Blog: Three humps and a stick (on pricing)
  Great post on pricing models (free, cheap, reasonable and exclusive), thanks to Tim at http://zealandactivityblog.wordpress.com/.
  (tags: pricing)
• Jesse's Bookmarklets Site
  A big collect of bookmarklets.
  (tags: tools)

Comments

[Matt Charron]

Ah yes, pricing. Always an interesting topic.

As someone who's been involved with biz-biz pricing for more than a few years I've learned a couple of things.

1.) It's the client who defines whether the per-purchase price is reasonable, exclusive, cheap or should be free.

2.) And the client, once they've agreed to the purchase of the goods or service, always believes the price to be reasonable.

[Isabel Wang]

Wait... how does that work? When buyers and sellers meet for the first time, isn't it up to the seller to name a price - even if it just the starting point of negotiations? In the B2C realm, especially, everything the customer sees already has a price tag.

I agree that if vendors A, B, C and D all offer product X for free or at reasonable, cheap or exclusive prices, respectively, it's up to clients to decide which pricing model will prevail. The challenge is, none of the vendors know what will work beforehand.